Almost anything you read about fundraising emphasizes one key point: You have to ask for money. It is unlikely that donors will simply give unless they have a personal reason and seek you out. There is an "art to asking". It starts with the firm belief in your cause, the careful cultivation of your donors and preparation of your case for support.

Our Presenter: Learn more from Michael Luck, a seasoned professional leader in the field of Institutional Advancement with more than 35 years’ experience. His career spans healthcare, education and dozens of consulting assignments for non profit organizations. He is currently advising Burlington College as they move ahead with a major expansion.